WESTERN CAPE NEWS - Some hard-hit businesses in the tourism sector will be able to apply for funding from the newly launched Tourism Product Development Fund of the Western Cape Department of Finance and Economic Opportunities.
According to the department, R5 million is currently available to support new or existing tourism products and experiences in the Western Cape. Its aim is to support products and experiences that are most unique, such as cultural and heritage experiences or hyperlocal food and dining attractions that can only be experienced in the Western Cape.
The closing date for submissions is Friday, 14 August 2020 at 16:00.
"Innovation and adaptability through product and market diversification is more important now than ever as tourism businesses and destinations try to build resilience during these tough times, and prepare new products for visitors to enjoy when we are ready to open again in the Western Cape," says Finance Minister David Maynier.
He says offering travellers tourism experiences that differentiate the Western Cape from other destinations will be important to the economic recovery and how the province will market its tourism offering domestically and internationally.
He encouraged all interested tourism businesses and organisations to apply to the fund.
"Tourism is a major contributor to the economy and employment in the Western Cape. Since the start of the Covid-19 crisis in the Western Cape, the Department of Economic Development and Tourism and I have been engaging actively with the tourism industry to understand the impact of Covid-19 and to work with them to prepare the industry to be able to open safely and responsibly."
For more information on the Tourism Product Development Fund please click here.
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